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Looking for Something Else Launch
Read more: Looking for Something Else LaunchFor Jessica Lorraine’s record release of Looking For Something Else, I had the pleasure of collaborating closely with Jessica to bring her vision to life for her launch events. I created a suite of visual materials to promote the events and enhance the unique experience of the launch, with each detail designed to make a…
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Kindness Can
Read more: Kindness CanA new brand for a passion project, a social account aiming to spread kindness in the world. The goal is to be a positive presence on Instagram, a platform often overshadowed by negativity. We believe that even the smallest acts of kindness can significantly impact someone’s day. Each small gesture contributes to a larger movement,…
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Boom Friday
Read more: Boom FridayBoom Friday was a passion project bringing together three of my favourite things in a simple way. Hand lettering, motion and Fridays.
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Summer Living
Read more: Summer LivingFor the Beacon Lighting summer collection release we launched the campaign Summer Living to showcase the beautiful new range of products and highlight the enticing discount offer across the new season releases. I worked on a range of deliverables for this campaign including the below three parts that are some of my favourite pieces. Summer…
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Summer Living TVC
Read more: Summer Living TVCFor the Beacon Lighting summer collection release we had a stunning campaign shoot that included footage content for a 15 second TVC that would be dispatched across traditional free to air spots along with YouTube, catch up streaming platforms and shared across social media platforms. Working with our videographer and production company to get to…
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Summer Sneak Peek
Read more: Summer Sneak PeekIn the lead up to the new Summer Collection release for Beacon Lighting we wanted to create some buzz about the new product releases and drive new sign ups to the VIP eDM list. A sneak peek video to share organically across our social platform profiles on Pinterest, Instagram and Facebook was the brief. I…
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Summer Road Trip
Read more: Summer Road TripFor the Beacon Lighting Summer 2020 collection release we wanted to create some excitement and insight about the story around the campaign. A story for social platforms was the decided medium and we wanted to use a combination of behind the scenes content and shots from the shoot. I created style frames to ensure we…
Rachael K B 